[Mobile ebook] Harvesting Intangible Assets






 | #613454 in eBooks |  2011-10-20 |  2011-10-20 | File Name: B005P6B8GY


||1 of 1 people found the following review helpful.| IP Harvest Tips|By JoeD|Andrew Sherman's book, Harvesting Intangible Assets, is a must read for any IP (Intellectual Property) user, engineer, R&D engineer, patent attorney or consultant looking to energize their ideas, processes and approaches for creating and/or acquiring IP while maintaining and creating a culture of innovation. Giving analogies and stories learned from fa| |

“You will come away with a much better practical sense of how intangible fit into business strategy and how to develop that strategy….Sherman has made an strong contribution towards helping b

Whether you call it “harvesting intangible assets” or “intellectual property management,” organizations must make the most of everything they have to offer if they want to remain competitive. Yet, the majority of companies are oblivious to the wealth of revenue-producing opportunities hiding just below the strategic surface. In this thought-provoking book, author Andrew J. Sherman shares insights and expertise gleaned from his work with some of t...


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